Many commercials nowadays are trying to sell not just products, but also moods in their 30 second airtime. Memorable ones that come to mind are the P&G commercials during the London Olympics; tear-jerking montages of athletically gifted children and their rise to excellence, all set to Ludivico Einaudi piano compositions.Instantly you’re nostalgic, thinking of the sacrifices that your own mother made during your childhood, inspired by these fictional olympians and their trials, and even though you don’t realize it as you watch, more willing to associate a P&G product with these emotions. Continue reading Commercials Can Be Cool Too!
The common attitude toward fairy tales these days is that while they may be entertaining, they offer nothing in the way of value. Modern feminist movements urge young girls to forego fairy tales and read stories where the female characters are heroines, not damsels in distress. And sure, Cinderella is an atrocious female role model. Continue reading Let’s Talk Fairy Tales: The Green Snake
I think of movie trailers as quality markers, not previews. If a movie has a creative and well-edited trailer it makes me ten times more willing to see it. For instance, American Sniper’s trailer masterfully creates suspense and revealed very little of the plot. The heartbeat sound verges on trite, but in this instance I could feel my heart quickening along with it. It was so engrossing that it made me forget my aversion of war films and boosted it to the top of my must see list. Continue reading Terrible Trailer #1: The Boy Next Door
Hello! Welcome to my mind trap, a.k.a the place where my multitude of thoughts about movies, music, books, and my beloved television are released into the void. I’m going to discuss everything from color symbolism to car commercials to that one song I heard in that Interstellar trailer (Surprise! It was from V for Vendetta. My main man, Dario Marianelli- you’ll hear more about him). I have plans, not dreams, to land in the film business, whether it’s directing, screenwriting, or getting sandwiches. Feel free to comment with your opinions (the stronger the better) and I’ll try not to start a heated argument. So where to start? As a great man once said, ” begin at the beginning.” I thought that man was JFK, but apparently it was Lewis Carroll. Nah, I’m just kidding you. It was JFK.
Anyways! For your listening pleasure, here’s that song I was talking about. “Evey Reborn”. Close your eyes. Relax. Start thinking about Interstellar. Cry a little. Get angry about the timey-wimey paradox stuff. Relax. Think some more. Ponder how Matthew McConaughey went to space when he only went because the books fell and he was the one who caused the books to fall in the first place. Get really, really angry. Relax.